Word is a WYSIWYG program (what you see is what you get) so your document looks the same when you print it out on paper as it does when you look at it on screen. This is great if you are going to produce a printed book. but these WYSIWYG properties don’t translate properly into ebooks. That’s because people read ebooks on a range of different reading devices with different capabilities, and they choose to read them using different font sizes and different line spacing. This variability means you can’t fix what people will see in the same way that you can with print books so you have to accept that you have less control. To make it possible for ebooks to be used by devices with varying capabilities (including Braille and audio!), the underlying format for both epub and kindle ebooks is HTML – the same language used for web pages. Instead of prescribing a fixed WYSIWYG layout, HTML marks each element of your document with its meaning (Heading, Subheading, Paragraph etc) and the device does its best to display it sensibly. To help it do that, you need to mark those elements in your Word document. Word marks a paragraph as a paragraph automatically at the moment that you press the ENTER key, but its default styling of paragraphs doesn’t provide an indent at the beginning. The tempting way to put this right is to insert some spaces or tabs by hand so the Word document looks the way you want. Unfortunately this can cause problems when the file is converted to an ebook.
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